Artículo:

Gen Y in the Workforce

Autor:

Tamara J. Erickson

Resumen:

Josh Lewis thinks his manager´s plan for marketing Rising Entertainment´s next big movie is so 1990s. So he goes over her head and pitches the CEO his own ideas-and the CEO loves them

Página:

43

Sección:

Departments

Publicación:

Harvard Business Revew

Volúmen:

87

Número:

2

Periodo:

Febrero 2009

ISSN:

00178012

SrcID:

00178012-2009-02.txt