Cities are increasingly saturated with visual information, advertising, instructions, prohibitions, so Smart marketing is shifting its attention to a new battleground in its quest for your attention, you ears

Brazilian telenovelas have had worldwide success since the first was created 60 years ago. At home they helped unify the culture of a country the size of a continent

“The country needs and, unless I mistake its temper, the country demands, bold, persistent experimentation. It is common sense to take a method and try it; if it fails, admit it frankly and try another. But above all, try something.”