Artículo:

Identifying and reaching an ethnic market methodological issues

Autor:

Guilherme Pires

John Stanton

Página:

224

Publicación:

QUALITATIVE MARKET RESEARCH AN INTERNATIONAL JOURNAL ISSN 13522752

Volúmen:

6

Número:

4

Periodo:

OCTOBER - DECEMBER 2003

SrcID:

2003-04MARKET.TXT