Artículo:

Six Rules for Effective Forecasting

Autor:

Paul Saffo

Resumen:

The wise consumer of a forecast is not a trusting bystander but a participant and, above all, a critic. Here are six common-sense rules for distinguishing good forecasts from bad - and for developing your own.

Página:

122

Publicación:

Harvard Business Review

Volúmen:

85

Número:

7-8

Periodo:

Julio - Agosto 2007

ISSN:

001780121

SrcID:

00178012-2007-07.txt